Same-store effective asking rents rose 1.7% from a year earlier in October, the biggest annual increase since May 2023, though rents fell 0.7% from September in the first monthly decline of 2026, RealPage reported. RealPage attributed much of the annual gain to weak results a year ago dropping out of the comparison. Occupancy was 95%, and about 304,800 units were absorbed in the year through the third quarter against roughly 318,000 completions. San Francisco led with a 14.7% gain while San Antonio fell 2.6%, and Houston, Tampa, Charlotte and Denver were also negative.
Why it matters
RealPage's own explanation and the monthly decline indicate the annual gain reflects easier comparisons more than new pricing power, particularly in Sun Belt markets that remain negative.
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