Criterion.B
Criterion.B is a Dallas branding and inbound marketing agency for commercial real estate, building ROI-driven brands that drive growth through creative storytelling and data-backed testing.
2 reviews
Overview
Criterion.B is a Dallas-based branding and inbound marketing agency specializing in the commercial real estate industry. We provide ROI, drive business growth, and build brand identities for our clients. We’re driven by creativity and curiosity daily; evaluating all options, testing and measuring, and exploring new possibilities. Originally founded as Canonball Creative in 2008, the company evolved in mindset and methodology, eventually rebranding as Criterion.B. Criterion, a collection of stories, reflects our charge for storytelling, and B represents our drive to evaluate each effort, giving nod to our A/B testing approach.
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Reviews (2)
Does the job well
Has helped us improve our operational efficiency across our portfolio.
Pros
- +Great customer success team, easy implementation
Cons
- −Initial setup was challenging
Worth every penny
Would definitely recommend to other property managers looking for a reliable solution.
Pros
- +Streamlined our workflows, good documentation
Cons
- −Could use more customization options
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